About Us
Four Pillar Fitness was founded in May 2006 and began operating as a personal training studio. Previously, Reed Carlson and Ryan Larsen worked at Aspire Health & Fitness as Personal Trainers while Matt Carlson worked with the owner in marketing and operations. Through their combined efforts, they saw an opportunity to save clients money by starting their own training facility.
Market research indicated that the majority of people would use a personal trainer if they could afford one. Seizing this opportunity, they developed a model that allowed customers to have a personal trainer but at an affordable rate. Clients now pay a monthly fee to receive a full body analysis, nutrition planning, track progress, have accountability, and receive customized workouts every time they use the gym. All workouts are designed to fit the needs and the goals of each individual.
Reed Carlson - CEO |
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| picture coming soon! | While playing college volleyball at the University of Utah, Reed Carlson developed a training program tailored to enhance the fitness abilities of athletes. In the off season, he trained college athletes of all sports backgrounds as he studied Exercise and Sports Science with an emphasis in Physiology and a minor in Psychology. Soon after, he started Peak Athletics, a sports conditioning company. After two years of operations, he merged his clients with Aspire Health and Fitness and expanded his training to include health promotion and overall fitness. Reed is a successful entrepreneur and is the current COO of Four Pillar Fitness, a complete fitness training facility that was recently named the top 10th student run business in the Utah Student 25. |
Ryan Larsen - COO |
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| picture coming soon! | Ryan Larsen has extensive experience in the health and fitness industry, with over 10 years being devoted to personal training. He has trained CEO’s of Fortune 500 companies, supervised the personal training of large health club chains, and has managed the testimonial groups of several new fitness products and companies. Before forming Four Pillar Fitness with Reed and Matt Carlson, Ryan developed the fitness training and organized the sales force at a successful new startup company called MyGym. His background not only extends to overall fitness and sports conditioning, but also includes physical therapy. He has been a special guest on Channel 2 News every Thursday morning for a year discussing his expertise on fitness and general weight loss. Ryan is the current CEO of Four Pillar Fitness. |
Matt Carlson - CFO |
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| picture coming soon! | Matt Carlson has been in the fitness industry for 5 years, working directly with club owners in managing sales, finance, and strategic decision making. He began his career by managing 3 fitness clubs at the age of 18 and in more recent years, has worked on developing and launching fitness products. He is the current CFO of Four Pillar Fitness and is currently pursuing an MBA from Westminster College and is the President of the Westminster Entrepreneurship Club. |